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- SEO
Google Isn’t Concerned With What’s In An Image
When it comes to web search, Google is unconcerned about the quality of your images. It is only concerned with…
Read More » - SEO
Does Content or Links Improve Google Trust?
Google's John Mueller bursts the myth that Google employs trust factors or trust metrics.
Read More » - SEO
Google Provides a Definition of High-Quality Content
Google's John Mueller provided a definition of quality content that is remarkably different from what is commonly understood.
Read More » - Content
10 Ingredients of an Effective Content Marketing Mix
Content marketing is similar to baking. Check out these ingredients to ensure the success of your strategy.
Read More » - PPC
Shopify and Microsoft collaborate to help merchants reach more customers
Microsoft has announced a new Shopify partnership that will provide merchants with access to its Search Network and Audience Network…
Read More » - Web Development
The WordPress Cache Plugin Exploit Affects Over a Million Websites
WP Fastest Cache WordPress plugin flaws can result in full site takeover and password leaks.
Read More » - Social
Facebook Has Introduced New Business Communication Tools
Facebook Messenger now allows small businesses to make audio and video calls.
Read More » - Facebook
Facebook Ads Updates: Conversions API Gateway & AEM for iOS14 Users
See what's new in Facebook Ads updates aimed at assisting advertisers dealing with measurement issues caused by the tracking prompt…
Read More » - Content
5 Important Content Factors to Consider for Holiday Shopping SEO Success
This holiday season, a strong online presence in search is critical for sales success. Learn about 5 important content considerations…
Read More » - Social
YouTube SEO: Auto Chapters Are Now A Source Of Search Metadata
YouTube's automatically generated video chapters are now used to rank search results.
Read More » - Digital Experience
PayPal Offers $45 Billion For Social Photo Sharing Network Pinterest
The announcement of PayPal's bid for Pinterest came just as the social network unveiled new features such as Amazon affiliate…
Read More » - PPC
What Is the Importance of Competitor Paid Search Analysis?
Do you want to know what budgets, keywords, and product ads are driving your competitors' PPC campaigns? Discover a tactical…
Read More » - SEO
How Google Examines and Weights Web Page Content
Martin Splitt of Google introduces the concept of Centerpiece Annotation and how various parts of a web page are analyzed…
Read More » - PPC
Google Bowling: Tool Saves Advertisers from Suspension After Three Strikes
Bowling, a new Google tool, detects and removes ads that violate Ads Policy, assisting advertisers in avoiding account suspension due…
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