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- SEO

Why Is Google Discover Traffic Disappearing?
John Mueller responds to a question about the collapsed Google Discover traffic and explains what to be aware of in…
Read More » - Web Development

WordPress Template Plugin Vulnerability Affects Over One Million Websites
Astra Theme's WordPress plugin patched an XSS vulnerability that could lead to total site takeover and attacks on site visitors.
Read More » - SEO

Can Site Quality Be Quantified In Search Console?
Google's John Mueller responds to a question about quantifying site quality, mentioning that he has inquired about a Search Console…
Read More » - Ask An SEO

Is there SEO value in members-only or gated content?
Is it necessary to gate or paywall your content, and if so, does it add value to your SEO strategy?…
Read More » - SEO

Voice Search Is Not the Way of the Future
Google's Martin Splitt stated that voice search is not the future and that there is no need to optimize for…
Read More » - SEO

“It’s Difficult To Call A Site Authoritative After 30 Articles,” says Google
According to Google's John Mueller, it's difficult to call a site authoritative if it only has 30 pages of content.
Read More » - SEO

IndexNow will be tested by Google
A Google spokesperson confirmed to SearchEngineJournal that the IndexNow protocol for crawling and indexing will be tested.
Read More » - SEO

Why Do Search Console and Analytics Differ in Discover Reporting?
John Mueller explains why there is a discrepancy in the reporting of Discover traffic by Google Analytics and Search Console.
Read More » - PPC
![The 23 Experts' Predictions for the Biggest PPC Trends in 2022 [Ebook]](https://seopolarity.com/blog/wp-content/uploads/2021/11/the-23-experts-predictions-for-the-biggest-ppc-trends-in-2022-ebook-390x220.jpg)
The 23 Experts’ Predictions for the Biggest PPC Trends in 2022 [Ebook]
Discover how and why the following PPC trends will rule the year. Then, when planning your strategy, apply your new…
Read More » - SEO

A Massive CTR Study Reveals Useful Insights
A massive research study of billions of searches reveals surprising insights into CTR behavior, providing actionable marketing data.
Read More » - SEO

How to Enable Google Search Key Moments Snippets
Google explains how to use schema markup to enable key moments snippets in search results for video content.
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