{"id":2254,"date":"2022-01-09T09:35:00","date_gmt":"2022-01-09T09:35:00","guid":{"rendered":"https:\/\/seopolarity.com\/blog\/?p=2254"},"modified":"2022-01-09T16:46:34","modified_gmt":"2022-01-09T16:46:34","slug":"google-launches-shops-section-in-mobile-search-results","status":"publish","type":"post","link":"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/","title":{"rendered":"Google launches \u2018Shops\u2019 section in mobile search results"},"content":{"rendered":"\n<p>A Google spokesperson confirmed to Search Engine Land that the company has added a &#8220;Shops&#8221; section to its mobile search results. The Shops section displays three retailers (but can be expanded to display up to ten) based on their organic search rankings and is available on mobile devices in the United States for select shopping-related queries.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"324\" height=\"600\" src=\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2022\/01\/google_shops_serp.jpeg\" alt=\"\" class=\"wp-image-2255\" srcset=\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2022\/01\/google_shops_serp.jpeg 324w, https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2022\/01\/google_shops_serp-162x300.jpeg 162w\" sizes=\"auto, (max-width: 324px) 100vw, 324px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-google-s-statement\">Google\u2019s Statement<\/h2>\n\n\n\n<p>&#8220;We recently launched Shops, a new module available on mobile devices for select US-English shopping-related queries,&#8221; a Google representative told Search Engine Land. &#8220;We launched this to help present more seller options to Search users.&#8221; This feature currently displays three shops, but users can expand to see up to ten merchants based on availability. The order and selection of the results displayed are based on organic search ranking.&#8221;<\/p>\n\n\n\n<p>Read\u00a0<a href=\"https:\/\/fileproinfo.com\/blog\/tag-pages-content-tagging-for-seo-a-complete-guide\/2021\/\" target=\"_blank\" rel=\"noreferrer noopener\">Tag Pages &amp; Content Tagging For SEO: A Complete Guide<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Another milestone for Google\u2019s organic shopping efforts<\/h2>\n\n\n\n<p>Over the last two years, Google has transitioned its shopping-related results from a paid product to one that provides ample organic visibility opportunities, beginning with the introduction of free product listings in April 2020.<\/p>\n\n\n\n<p>In addition, the company has launched Shopping integrations for Shopify, WooCommerce, and GoDaddy, among other e-commerce platforms, as well as a &#8220;deals&#8221; section in search results.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why we care<\/h2>\n\n\n\n<p>The Shops section is another area in the search results where retailers may potentially appear, increasing brand awareness and driving traffic. However, because the Shops section is based on the organic search ranking, retailers who don&#8217;t already rank well may be excluded.<\/p>\n\n\n\n<p>As Google continues to add support for organic shopping features, merchants must ensure that their sites are optimized for both traditional search results and shopping-related features.<\/p>\n\n\n\n<p>Non-shopping results may also appear on the same page as Shops results (in the case of the screenshot above, there is a listing for a tutorial on how to fix a broken bike chain). More shopping features may potentially push non-shopping-related results further down the page, affecting clickthroughs.<\/p>\n\n\n\n<p>From an industry standpoint, Google&#8217;s development of organic e-commerce features that benefit both users and merchants demonstrates the rise of digital commerce and its role in the company&#8217;s strategy.<\/p>\n\n\n\n<p>Need help with our free SEO tools? Try our free&nbsp;<a href=\"https:\/\/seopolarity.com\/robots-txt-generator\" target=\"_blank\" rel=\"noreferrer noopener\">Robots.txt Generator<\/a>,&nbsp;<a href=\"https:\/\/seopolarity.com\/get-source-code-of-webpage\" target=\"_blank\" rel=\"noreferrer noopener\">Get Source Code of Webpage<\/a>,&nbsp;<a href=\"https:\/\/seopolarity.com\/domain-into-ip\" target=\"_blank\" rel=\"noreferrer noopener\">Domain into IP<\/a>.<\/p>\n\n\n\n<p>Learn more from&nbsp;<a href=\"https:\/\/seopolarity.com\/blog\/category\/seo\/\">SEO&nbsp;<\/a>and read&nbsp;<a href=\"https:\/\/seopolarity.com\/blog\/four-google-serp-features-for-ecommerce-seo\/2022\/\">Four Google SERP features for eCommerce SEO<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Google spokesperson confirmed to Search Engine Land that the company has added a &#8220;Shops&#8221; section to its mobile search results. The Shops section displays three retailers (but can be expanded to display up to ten) based on their organic search rankings and is available on mobile devices in the United States for select shopping-related queries.<\/p>\n","protected":false},"author":1,"featured_media":2257,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[40,24],"tags":[],"class_list":["post-2254","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-seo"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google launches \u2018Shops\u2019 section in mobile search results | SEOPolarity<\/title>\n<meta name=\"description\" content=\"A Google spokesperson confirmed to Search Engine Land that the company has added a &quot;Shops&quot; section to its mobile search results. The Shops section displays three retailers (but can be expanded to display up to ten) based on their organic search rankings and is available on mobile devices in the United States for select shopping-related queries.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google launches \u2018Shops\u2019 section in mobile search results\" \/>\n<meta property=\"og:description\" content=\"A Google spokesperson confirmed to Search Engine Land that the company has added a &quot;Shops&quot; section to its mobile search results. The Shops section displays three retailers (but can be expanded to display up to ten) based on their organic search rankings and is available on mobile devices in the United States for select shopping-related queries.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/\" \/>\n<meta property=\"og:site_name\" content=\"SEOPolarity\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-09T09:35:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-09T16:46:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2022\/01\/google-launches-shops-section-in-mobile-search-results.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"seoadmin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Google launches \u2018Shops\u2019 section in mobile search results\" \/>\n<meta name=\"twitter:description\" content=\"A Google spokesperson confirmed to Search Engine Land that the company has added a &quot;Shops&quot; section to its mobile search results. The Shops section displays three retailers (but can be expanded to display up to ten) based on their organic search rankings and is available on mobile devices in the United States for select shopping-related queries.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2022\/01\/google-launches-shops-section-in-mobile-search-results.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"seoadmin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/\"},\"author\":{\"name\":\"seoadmin\",\"@id\":\"https:\/\/seopolarity.com\/blog\/#\/schema\/person\/95a6a9a6680ce217386574a4984fa538\"},\"headline\":\"Google launches \u2018Shops\u2019 section in mobile search results\",\"datePublished\":\"2022-01-09T09:35:00+00:00\",\"dateModified\":\"2022-01-09T16:46:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/\"},\"wordCount\":401,\"commentCount\":5,\"publisher\":{\"@id\":\"https:\/\/seopolarity.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2022\/01\/google-launches-shops-section-in-mobile-search-results.jpg\",\"articleSection\":[\"News\",\"SEO\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/\",\"url\":\"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/\",\"name\":\"Google launches \u2018Shops\u2019 section in mobile search results | SEOPolarity\",\"isPartOf\":{\"@id\":\"https:\/\/seopolarity.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/seopolarity.com\/blog\/google-launches-shops-section-in-mobile-search-results\/2022\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2022\/01\/google-launches-shops-section-in-mobile-search-results.jpg\",\"datePublished\":\"2022-01-09T09:35:00+00:00\",\"dateModified\":\"2022-01-09T16:46:34+00:00\",\"description\":\"A Google spokesperson confirmed to Search Engine Land that the company has added a \\\"Shops\\\" section to its mobile search results. 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