{"id":1816,"date":"2021-11-10T10:43:00","date_gmt":"2021-11-10T10:43:00","guid":{"rendered":"https:\/\/seopolarity.com\/blog\/?p=1816"},"modified":"2021-11-22T15:32:46","modified_gmt":"2021-11-22T15:32:46","slug":"how-to-enable-google-search-key-moments-snippets","status":"publish","type":"post","link":"https:\/\/seopolarity.com\/blog\/how-to-enable-google-search-key-moments-snippets\/2021\/","title":{"rendered":"How to Enable Google Search Key Moments Snippets"},"content":{"rendered":"\n<p>Learn how to enable key moments snippets in Google Search, which allows searchers to skip to a specific part of a video.<\/p>\n\n\n\n<p>Google&#8217;s latest Lightning Talks video on YouTube delves deeply into the topic of enabling key moments.<\/p>\n\n\n\n<p>It explains how to enable this search feature for video content by manually identifying key clips or letting Google find key moments automatically.<\/p>\n\n\n\n<p>Let&#8217;s go over key moments first, and then we&#8217;ll look at how to enable them.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-exactly-are-video-key-moments\">What Exactly Are Video Key Moments?<\/h2>\n\n\n\n<p>Users can use key moments to jump directly to the point in a video that is most relevant to their query.<\/p>\n\n\n\n<p>As seen in the featured image for this article, key moments can appear alongside a video result in Google Search.<\/p>\n\n\n\n<p>You&#8217;ll notice the following for each key moment in the video:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>A timestamp indicating the start of that moment.<\/li><li>A label that describes what is happening at the time.<\/li><li>A screenshot from that point in the video.<\/li><\/ul>\n\n\n\n<p>When you click a key moment and land on the video page, the video will start playing at the exact moment you chose.<\/p>\n\n\n\n<p>This option is available in both mobile and desktop search results.<\/p>\n\n\n\n<p>Key moments, on the other hand, will only appear for results where a video is the main content on the page.<\/p>\n\n\n\n<p>They won\u2019t appear for pages that mix videos with other content, like a news article or an eCommerce product page.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Key Moments: How to Enable Them<\/h2>\n\n\n\n<p>With the proper configuration, Google can automatically identify and display key moments in your video. You can also label them manually if you prefer.<\/p>\n\n\n\n<p>There are two methods for enabling key moments:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>SeekToAction markup:<\/strong> Allows Google to automatically identify key moments in your videos.<\/li><li><strong>Clip markup: <\/strong>This allows you to manually identify key moments in your videos.<\/li><\/ul>\n\n\n\n<p>It should be noted that Google will prioritize key moments that are manually identified.<\/p>\n\n\n\n<p>If you don&#8217;t want key moments at all, use the nosnippet tag to opt-out.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Allow Google to recognize key moments automatically<\/h2>\n\n\n\n<p>You can automate key moments by granting Google access to your video content files and adding Schema.org markup to your pages.<\/p>\n\n\n\n<p>Google must be able to retrieve the content files to analyze your videos.<\/p>\n\n\n\n<p>To identify the video file URL, use the content URL property in the VideoObject Schema.org markup.<\/p>\n\n\n\n<p>Check that Googlebot can access the file and that it is in a format that is supported.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"865\" height=\"307\" src=\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2021\/11\/google-key-moments-.png\" alt=\"\" class=\"wp-image-1819\" srcset=\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2021\/11\/google-key-moments-.png 865w, https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2021\/11\/google-key-moments--300x106.png 300w, https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2021\/11\/google-key-moments--768x273.png 768w\" sizes=\"auto, (max-width: 865px) 100vw, 865px\" \/><\/figure><\/div>\n\n\n\n<p>Video page URLs must support a parameter that starts playback from a specific number of seconds into the video to support key moments.<\/p>\n\n\n\n<p>The next step is to add SeekToAction markup, but keep in mind that the markup will have no effect if Google can&#8217;t find the file, to begin with.<\/p>\n\n\n\n<p>The SeekToAction markup instructs Google on where to insert the number of seconds in your URL.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"865\" height=\"307\" src=\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2021\/11\/google-key-moments-1.png\" alt=\"\" class=\"wp-image-1820\" srcset=\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2021\/11\/google-key-moments-1.png 865w, https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2021\/11\/google-key-moments-1-300x106.png 300w, https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2021\/11\/google-key-moments-1-768x273.png 768w\" sizes=\"auto, (max-width: 865px) 100vw, 865px\" \/><\/figure><\/div>\n\n\n\n<p>See SeekToAction markup for more information:<\/p>\n\n\n\n<p>Google introduces a new method for optimizing videos for search.<\/p>\n\n\n\n<p>This markup is only required for videos that are hosted on your domain. It is not required for videos hosted on third-party sites such as YouTube.<\/p>\n\n\n\n<p>Read <a href=\"https:\/\/fileproinfo.com\/blog\/7-ways-to-get-free-essays-online\/2021\/\" target=\"_blank\" rel=\"noreferrer noopener\">7 Ways to Get Free Essays Online<\/a>.<\/p>\n\n\n\n<p>When this markup is in place, Google will look for key moments in videos using various signals, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Google analyzes the words spoken in a video to determine the key topics being discussed.<\/li><li>Google looks for text that is displayed within the video that may indicate important sections of the video using optical character recognition.<\/li><li>Visual cues: In some cases, Google may use visual cues to understand what&#8217;s going on in a video.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Manually Identify Key Moments<\/h2>\n\n\n\n<p>You can use Clip markup to manually define key moments in videos hosted on your domain.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"497\" height=\"483\" src=\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2021\/11\/google-key-moments.png\" alt=\"\" class=\"wp-image-1821\" srcset=\"https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2021\/11\/google-key-moments.png 497w, https:\/\/seopolarity.com\/blog\/wp-content\/uploads\/2021\/11\/google-key-moments-300x292.png 300w\" sizes=\"auto, (max-width: 497px) 100vw, 497px\" \/><\/figure><\/div>\n\n\n\n<p>The hasPart property in the VideoObject Schema.org markup can be used to specify each moment as a clip.<\/p>\n\n\n\n<p>Give each clip a name to label what happens at that point, and include the clip&#8217;s start and end times.<\/p>\n\n\n\n<p>Your page URLs, like SeekToAction markup, must support parameters that start the video playing from a specific timestamp within the video.<\/p>\n\n\n\n<p>Need help with our free SEO tools? Try our free&nbsp;<a href=\"https:\/\/seopolarity.com\/plagiarism-checker\" target=\"_blank\" rel=\"noreferrer noopener\">Plagiarism Checker<\/a>,&nbsp;<a href=\"https:\/\/seopolarity.com\/article-rewriter\" target=\"_blank\" rel=\"noreferrer noopener\">Article Rewriter<\/a>,&nbsp;<a href=\"https:\/\/seopolarity.com\/word-counter\" target=\"_blank\" rel=\"noreferrer noopener\">Word Counter<\/a>.<a href=\"https:\/\/seopolarity.com\/article-rewriter\"><\/a><\/p>\n\n\n\n<p>Learn more from <a href=\"https:\/\/seopolarity.com\/blog\/category\/seo\/\">SEO <\/a>and read <a href=\"https:\/\/seopolarity.com\/blog\/do-google-lighthouse-scores-have-an-impact-on-seo\/2021\/\">Do Google Lighthouse Scores Have an Impact on SEO?<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google explains how to use schema markup to enable key moments snippets in search results for video content.<\/p>\n","protected":false},"author":1,"featured_media":1818,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[40,24],"tags":[],"class_list":["post-1816","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-seo"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Enable Google Search Key Moments Snippets | SEOPolarity<\/title>\n<meta name=\"description\" content=\"Google explains how to use schema markup to enable key moments snippets in search results 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